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Walmart to launch its membership program, Walmart+, in mid-September – CNBC

The subscription service will capitalize on the retailer’s strong grocery business and customers’ desire for more convenient ways to shop.

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Shoppers are seen wearing masks while shopping at a Walmart store in Bradford, Pennsylvania, July 20, 2020.
Walmart¬†will launch its much-anticipated membership program on Sept. 15, looking to build on the strength of its grocery business and customers’ desire for more convenient ways to shop.
The subscription service, however, is notable for what it won’t include. It won’t have the feature that its rival, Amazon Prime, touts: Free shipping for every item.
Walmart+ members will get unlimited f…

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